Sell Sprint is the UK’s first on-demand selling service, offering a concierge consignment service for busy professionals. I joined Sell Sprint at its inception stage and worked together with the founding team to build a consumer-focused product that would have users coming back again and again.
The challenge was to create an identity that was sleek, refined and appealed to Sell Sprint's target market of busy professionals with designer goods. I opted for a monochromatic colour palette with a gold accent colour to create a premium feel.
Sell Sprint offers a completely hassle-free service for the busy professional, which meant the user journey was of utmost importance. I developed a three-step item-submission process, enabling users to submit items with ease, whatever their device. I also built out a user-first account area, allowing users to track their items’ progress for total peace of mind.